In collaboration with the agency Münchrath Medien, a comprehensive illustration concept was developed for hearing aid specialists Mona and Lisa, which defines the company’s visual identity. The aim was to create a distinctive visual style that emphasises the brand’s character and is consistently applied across all areas.
From the logo down to the smallest detail
The illustrations were not only created for the logo, but also feature in the shop windows and throughout the interior design. From wall designs and decorative details within the space to smaller items such as bags and glasses cleaning cloths, this creates a cohesive visual experience.
Illustrations as a central element
Through this comprehensive integration, the illustration becomes the central element of the brand’s communication. It gives Mona and Lisa a clear, recognisable identity and creates a warm, inviting atmosphere that extends from the first glance at the shop window right through to the finest details of the interior.